But despite all the hype, there are now problems that threaten that growth. The races are boring this year, and the American driver ... to get in on the popularity boom. F1 also capitalized ...

F1 is as recognizable in the U.S. as the NFL now, and fast-food giants like KFC and McDonald's are capitalizing on this.

Though all felt the 2024 season was deeply compelling, these fans raised some critical points about the growth of F1 in America. It’s time for an American ... at its highest popularity in ...

I was an 18-year-old college student who had fallen in love with the sport the year prior, but still convinced that after seeing a race in person, I’d get the F1 bug out of my system.

It's very clear F1 ... the American open-wheel series is going to drop in attention and fan interest, to the point where it could even fall behind the NHRA to the number-four-most popular racing ...

F1 has been popular globally since ... and Experiential Marketing at American Express, who believes that investment in women will be essential to the future growth of the sport.

The momentum IndyCar has built, particularly around the Indy 500, saw the local live blackout lifted and a TV rating not seen since 2008. But it has a challenge for the 110th running.

Traditionally more interested in NASCAR, American audiences have been ... With the continued growth of F1’s popularity and the strategic developments in the area, Austin is set to become an ...