The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.

In 2015, Mattel worked with startup ToyTalk on a doll known as Hello Barbie. The doll connected to the internet through Wi-Fi ...

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP ...

Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created ...

Mattel has partnered with OpenAI to create AI-powered toys and games, with the first product expected to be announced later this year.

Mattel recently announced a new partnership with OpenAI, anticipating a major infusion of AI and chatbot services into its ...

Beyond consumer products, Mattel will also use OpenAI’s AI tools, including ChatGPT Enterprise, to streamline internal ...

Barbie's going AI. Mattel, the company behind Barbie and Hot Wheels, is teaming up with OpenAI to build AI-powered toys.

Mattel, the 79-year-old toymaker behind Barbie, Hot Wheels and UNO, is making a major AI move In a statement, the US company said it has struck a partnership with OpenAI, the creator of ChatGPT, to co ...

Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first ...

Mattel is partnering with OpenAI to build AI‑powered toys, which might lead to some amazing fun, but also sounds like the ...

The collaboration is still at an early stage, with the toy maker also planning to create digital assistants based on Mattel ...