Boston Celtics star Jaylen Brown recently announced his latest venture, a new sneaker and apparel company called 741. This coincides with his flagship shoe, the "Rover", which Brown has showcased several times during training camp this week.

"It would be great for it to be successful. But even if it's not, who cares? I'm just kind of tired of seeing the same old things." The post Celtics’ Jaylen Brown created 741 brand out of ‘boredom,’ but hopes it can inspire other athletes appeared first on Boston.

Bosto n Celt ics shooting guard and NBA Finals MVP Jaylen Brown has had quite the offseason. From allegedly getting snubbed from Team USA at the Olympics to losing his personal brand ring at the Celtics parade in Boston (and having it returned by two fans ), it's been quite the summer.