Four-time NBA champion LeBron James holds his newly released Ken doll, which was made available for purchase on Monday, April ...

LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create ...

Draymond Green had a sportsmanlike message for Ja Morant after the guard admirably played through a tweaked right ankle in ...

Mattel is rolling out a new line of collectible dolls called Kenbassadors, designed to represent positive male role models.

Mattel’s first ever Ken doll based on a professional athlete has generated a frenzy of interest both in stores and online ...

The movie’s underlying message was that anyone is a Barbie—or a Ken. And LeBron James solidified that sentiment this week.

LeBron James is taking his talents to Mattel as a "Kenbassador." Why it matters: A new Barbie collaboration makes him the ...

LeBron James has the time to kick his feet up after the Los Angeles Lakers secured the 3rd seed in the Western Conference ...

LeBron James is going from Crypto.com Arena to a "Mojo Dojo Casa House." Mattel, the makers of Barbie, announced on Wednesday ...

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

James, the NBA's all-time leading scorer and 21-time All-Star, through his LeBron James Family Foundation, has partnered with Mattel, Inc. to create a toy model in his likeness, which will be the ...

AKRON, Ohio — Mattel has announced that Barbie is releasing the first Ken doll of a professional athlete, which will be in the likeness of Akron native and NBA star LeBron James “to recognize ...