Prebiotic soda brand Olipop said Wednesday that it was valued at $1.85 billion in its latest funding round, which raised $50 ...

Olipop Inc., the high-fiber, lower-sugar soda startup, raised $50 million in a Series C funding round at a valuation of $1.85 ...

Trendy prebiotic soda brands Poppi and Olipop are beefing online. But which one is actually better for you? We asked a ...

On social media, one prebiotic soda brand is dialing up its attack as its rival reconsiders its influencer marketing strategy ...

The profitable soda offering, with more than $400 million in annual sales, is the top non-alcoholic brand in the U.S. by dollar sales and unit growth, according to the company.

If there’s one thing the internet loves, it’s a good brand scandal. And this week’s drama? Brought to you by Poppi, the ...

OLIPOP, Oakland, Calif., announced the successful closing of its Series C funding round, anchored by a $50 million investment ...

The influencers posted videos about these gargantuan gifts on TikTok, racking up millions of views, but unfortunately for the ...

What about diet soda? “While diet drinks are low in calories, they often contain artificial sweeteners that some people ...

The incident has sparked a broader conversation about the ethics and optics of influencer marketing. Some content creators ...

Olipop and Poppi are two soda alternatives taking over the scene with unique flavors and lower-sugar options. Here’s what you ...

While stunts work for attention, both positive and negative, it’s important for brands to understand that customer loyalty is ...