Ad slogans help us determine the best products for our lives, and the best ones hit us in the feels. While the advertising ...

They decided to focus on a simple and to the point television advert - something unusual for the time, with flashy slogans being common. The pair needed a punchy tagline to finish the ad.

The best payoff lines are forever ingrained in our collective consciousness. “For a long time if I said ‘think’, you thought IBM; in contrast you have some brands like Coca-Cola that change their ...

Subaru dumps the "Driven By What's Inside" slogan next week in favor of "Think. Feel. Drive." created by a new ad agency. Print ads and a new TV spot will focus on all-wheel-drive verses front ...

but one of the best-known marketing slogans of all time - Nike's "Just Do It" - was inspired by the last words of a murderer. "Just Do It" was dreamed up by Dan Wieden, the head of ad-agency ...