Bleach is a popular ingredient used to lighten hair, but it's not the only option. Here, three celebrity colorists explain ...

That's because the bleach works by breaking down the protein bonds in your hair, so that the pigment is lifted from it, which is how you lighten up your color. This process inevitably results in ...

New trends are constantly emerging in men's hair coloring, so here's what you need to know as we spring forward. The post How ...

So, shorter hair is way easier to navigate ... and we're gonna need the bowl, color bowl, perfect. We're gonna need the bleach powder, and we're gonna need the developer. The developer is gonna ...

It also contains other hydrating ingredients like coconut and sunflower-seed oil and glycerin, which are particularly beneficial to severely bleach- and color-damaged hair. It used to be available ...

Trisha Paytas took to Instagram to show off her shocking hair transformation after forgoing bleach and hair extensions. "I still can’t believe this is all mine," the internet personality wrote in the ...