Product marketers craft narratives that position the product effectively, address critical customer challenges and guide ...
Advertising isn’t dying. Let’s get that out of the way. The industry still commands billions of dollars in investment, wields ...
Omneky, the Gen AI command center for smarter digital ads, today announced the launch of Smart Ads, a revolutionary new feature designed to transform ...
As the traditional institutions that once held society together fracture, marketing is filling the gap. “We don’t go to ...
AI startup ProRata is unveiling a new ad platform, ProRata Ads, which ditches traditional keyword bidding in favor of prompts ...
As tariff confusion grows, some brands are trying to get ahead of potential price increases by promoting offers and discounts ...
Algorithms are rewriting the marketing playbook. Nearly 60% of global advertising investments are already influenced by ...
Programmatic audio has evolved from an emerging trend to a marketing powerhouse, transforming how brands connect with ...
Forget Lucy the australopithecus afarensis. Is Amazon Ads the missing link we've been searching for all along?
Ads during women’s sports programs were 40% more impactful than the average primetime advertisement, according to EDO.
Roblox is trying to push hard with its ads in 2025, but it's coming at the cost of the creator studios that make the game great.