The Circular Ring 2 is currently available via Kickstarter, priced at $239 for early backers. The regular sticker price for this Titanium-made smartwatch is $549. That’s on the higher side ...

Specifically, the square watch face lacked the "whoa" factor Wicks said he and his team experienced with the circular form factor. The Moto 360 isn't the first smartwatch to sport a circular design.