James Quincey, chairman and CEO of The Coca‑Cola Company, said despite the advancements in AI, the technology has its ...

Coca-Cola is using AI to scale personalisation in global marketing, building on the success of "Share a Coke." ...

Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...

Leadership in the digital age means being innovative, shaking things up, and taking risks, even if you’re the CEO of an ...

The Drum catches up with Yann Caloghiris at SXSW, where he says the future for agencies is designing AI-powered experiences ...

At Adobe Summit, Coca-Cola CEO James Quincey shares his vision of a Minority Report-style future where we all appear in our own adverts, and get hounded by gen AI until we buy.

So, it's no surprise that the recent trailer for Ark: Survival Evolved ’s upcoming DLC, Ark: Aquatica, has fans livid over ...

Coca-Cola has implemented a packaging change to its 20-ounce bottles across its trademark products, including Coca-Cola, Diet ...