Inside Coke's covert campaign to downplay the risks of sugary soda. A new book shows how the company misled America.

Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...

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Coca-Cola confirmed the shift, but also stressed that no other changes to agency assignments are planned and that it is in ...

Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...

A journey lasting more than a day concludes in Atlanta, only to mark the start of another, a 10-day adventure. This trip is a ...

Bank of America Securities analyst Bryan Spillane maintained a Buy rating on Coca-Cola (KO – Research Report) today. The company’s shares closed yesterday at $69.94. Easily identify stocks ...

WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...