Hoodline4h
Coca-Cola Considers Shift to Plastic Bottles Amid Trump's Aluminum Tariffs, CEO Signals Strategy Change
Coca-Cola considers more plastic bottles amid Trump's aluminum tariffs, as CEO Quincey weighs cost strategies.
Forbes1y
The Bitter Aftertaste Of Coca-Cola’s ‘Neutral’ Marketing Strategy
In a world where consumers increasingly expect brands to take a stand on social and political issues, Coca-Cola's Global Chief Marketing Officer, Manuel "Manolo" Arroyo, recently declared that the ...
Observer19h
Coca-Cola, Ford CEOs React to Trump’s Steel and Aluminum Tariffs
CEOs of leading car companies in America, meanwhile, are concerned that Trump’s tariffs could upend an entire industry. “ ...
Coca-Cola may use more plastic bottles to offset Trump’s aluminum tariff
Coca-Cola accounted for 11 percent of branded plastic pollution in the world, according to a study, and is one of the world’s ...
Food Dive1d
Coca-Cola could use more plastic bottles in response to Trump tariffs
Coca-Cola’s exposure to aluminum and steel is a little more than a quarter of the company’s packaging mix, as of 2023 .