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Coca-Cola Is Relaunching One of Its Most Iconic Products
Super Bowl commercial with the Pittsburgh Steelers legend, we should have known that Coca-Cola could pull off a memorable ...
Coca-Cola brings back ‘Share a Coke’ for Gen Z
The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...
Coca-Cola revives ‘Share a Coke’ campaign with digital personalisation
Coca-Cola has revamped its ‘Share a Coke’ campaign, boosting its relevance for a new generation of soft drinks fans. The ...
Coca-Cola’s CEO didn’t drink a Coke at his first staff meeting—here’s why
Leadership in the digital age means being innovative, shaking things up, and taking risks, even if you’re the CEO of an ...
Coke Florida Announces Key Leadership Changes; Andy Hill to Lead Customer and Commercial Operations, Thomas Benford Becomes Advisor to CEO
Coke Florida Announces Key Leadership Changes; Andy Hill to lead Customer and Commercial Operations, Thomas Benford becomes ...
Coca-Cola in talks to return to top tier of Premier League sponsors
The manufacturer of Powerade and Sprite is in advanced talks about a multimillion pound deal to regain its status as the soft ...
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Coca-Cola CEO on AI’s creative limits: 'We want to make ads with people in it'
James Quincey, chairman and CEO of The Coca‑Cola Company, said despite the advancements in AI, the technology has its ...