Bentley has unveiled a simplified version of its familiar Winged B emblem, marking only the fifth rebrand since the carmaker ...

All of the design choices involved in creating a logo ultimately represent the company in a specific way: as classy, cutting edge, inventive or sincere. Imagery, font and color all work together ...

It may indicate some sort of fundamental change in the business itself, as when the court-mandated breakup of AT&T in the early 1980s resulted in the company adopting its new “Death Star” logo.

Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this ...

Apple is reportedly moving the logo on iPhone 17 Pro below the new camera bar, with case makers redesigning MagSafe rings.

The billionaire ditched the bird logo design and replaced it with a large art-deco style "X." Some users have attacked the new logo's design. Musk said it will be refined.

Apple's logo began to resemble the current design in 1977. Ernst Feix/picture alliance via Getty Images The company has kept the apple image ever since but dropped the rainbow stripes in 1998 ...

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital communication, including the smartphone and watch.

Roughly 25 years after its debut, PayPal is “ushering in a new era for customers” with some generic black text. The company has a new logo, designed by Pentagram, and a new brand identity.