On the shelves of makeup counters and drugstores sits an array ... finding the right foundation shade can be a challenge. Dark foundations on the market often fall flat, appearing gray-like ...

this formula keeps under-eyes hydrated and moisturized which can then prevent makeup from cracking or creasing later on in the day. This option works well in canceling out the dark blue and purple ...

To read an ACS press release about this research, go to: Blue pigment improves foundation makeup shades for dark skin. “Effect of ultramarine blue on the color of powder and stick foundations” A ...

Drugstores and makeup counters carry foundations in various olive, ivory and fair shades. But for people with darker skin tones, finding the right foundation shade can be a challenge. The darker ...

A blue cosmetic color additive gives darker powder and stick foundations the warmth and depth that current formulations lack.