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DJ Peggy Gou Is Don Julio’s First Global Collab—And Travel Retail Is In The Mix As Tequila Booms
Don Julio’s parent company Diageo is asserting its position in the tequila category by putting its foot on the gas pedal via ...
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TEQUILA DON JULIO 1942 PARTNERS WITH SUPERSTAR DJ AND STYLE ICON PEGGY GOU TO DESIGN ITS FIRST-EVER GLOBAL PRODUCT COLLABORATION
Available in limited quantities worldwide, Tequila Don Julio 194구 (구 pronounced "Gou") is a special edition bottle celebrating the brand's deep roots in nightlife and music culture ATOTONILCO ...