Japan’s per capita alcohol consumption has plunged by more than a quarter. Once a staple of workplace bonding and a steady ...

Like many drink lines in Japan, Horoyoi gets periodically updated with new flavors and variations, and Suntory has announced that it’ll be bringing two new types of Horoyoi to stores this spring, each ...

Americans may be more familiar with European and craft beers, but Japanese beer is delicious, and special. Let's consider ...

Asahi has achieved what many international beer brands could only dream of—taking on much-loved local brands and winning. A ...

This includes introducing sake and shochu into restaurant and bar menus, conducting staff training, and integrating these Japanese alcoholic beverages into local sommelier associations ...

Discover the unique taste of Origami Sake, a 100% Arkansas-made sake made from locally-grown rice, crafted with care and passion.

Organized by BorderTech, the event will run from April 1 to April 30, 2025, focusing on Japanese alcoholic beverages such as sake, whisky, shochu, and liqueurs, as well as teas and craft soft drinks.

This includes introducing sake and shochu into restaurant and bar menus, conducting staff training, and integrating these Japanese alcoholic beverages into local sommelier associations ...