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Lemon-flavored alcoholic drinks have quickly filled the market void in Japan created by younger consumers’ diminished thirst for beer. Beverage makers are racing to pitch lemon-based ready-to ...
The ready-to-drink cocktail sector of the Japanese beverage industry, as well as the corresponding cooler cases at Japanese convenience stores, can get pretty crowded. Suntory has carved out a nice ...
As customers in their 30s and 40s were consuming less and less fruit-flavored carbonated drinks, according to one study, with an annual decrease rate of more than 10 percent, Coca-Cola (Japan ...
Some distillers use imported bourbon barrels, but others make theirs out of mizunara, a tree only found in Japan that adds its own distinct flavor. When stacked up against each other, even the ...
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