In celebration of Mar10 Day, we are taking a look at origins of Mario and how the character was given the iconic name.

The most famous plumber in video games has his own special day, and Nintendo wants you to celebrate March 10 (get it, Mar10?) ...

Because of the success of the digital plumber-turned-hero, March 10 is now known as MAR10 Day and to celebrate the unofficial ...

As company lore goes, when Nintendo was localizing the game for US audiences, then-president Minoru Arakawa got into a heated argument over property rent with Mario Segale, landlord of the company ...

It was 1983 when Jumpman changed careers and became Mario —named after Mario Segale, a real estate agent who rented Nintendo its office in Seattle — and the rest, as they say, is history.