It’s a tale as old as time: Pepsi releases a new flavor, then Coke follows suit with a flavor launch of its own. But, in a ...

Pepsi Max kicked off its 'Unbelievable' campaign by pranking commuters sitting inside a typical London bus stop. A stop on New Oxford Street was rigged with hidden digital technology that tricks ...

Pepsi debuts its newest integrated campaign ‘The Sweetest’, asking soda fans “What’s Sweeter” as it tests its new, zero sugar Strawberries ‘N’ Cream and Cream Soda flavours against the sweetest ...

The soda brand is sharing the mobilized game through social media. Consumers will be able to play a new version of the famous game with a 90s and Crystal Pepsi theme on mobile devices. Users can ...