For senior executives moving up the corporate ladder, a personal brand differentiates them as leaders in a crowded space.

To maximize success, your strategic plan must be treated like a business treats theirs: one that is planned strategically and ...

Creatives are vital to every organization, but many applicants in this space forget to communicate their impact.

This week's Six O'Clock Series, hosted on Monday by the Career and Professional Development Center (CPDC), focused on personal branding.

but effectively communicating a brand doesn’t require “other people.” It requires that you be the only one engaged in the process. As a personal brand, individuals are defined by their experience, ...

In a world where recruiters spend only six seconds on a LinkedIn profile, your ability to stand out is vital. With today’s ...

What is Jeff Bezos personal brand? richest man in the world, Jeff Bezos, famously said, "If you aren't there, your personal brand speaks for you.". It is important that in the digital era, a company ...