In a noisy, competitive world full of outdated leadership norms, your brand is your power. More than a nice-to-have, it’s ...

Creating a personal brand might initially feel daunting, but it’s essential to maintaining an online presence in this digital age. We asked industry experts to share one piece of advice they’d give to ...

Written By L. Michelle Smith, MS, ACC, CPEC After wrapping up up my session at the Women of Power Summit in Las Vegas, ...

Your branding statement can then be easily translated into your elevator pitch, your cover letter, LinkedIn profile and other forms of marketing. Personal branding will help you feel more ...

When you walk into any meeting, your personal brand precedes you. People form perceptions about you based on their experiences of past in-person interactions or information available across ...

In this digital age, personal branding is an industry unto itself—and marketers use it to good advantage. The reality is that personal branding matters because people trust well-established personal ...

Whether you own a company, work in one, or work alone as a freelancer, personal branding is important because it leads to more contacts, more clients, better recognition, and a better job. It is ...

For leaders, authentic personal branding entails more than just self ... are no longer optional services to make use of; they now form part of someone’s personality as a leader.

I built my personal brand by accident. I was 16 and trying to grow a business in the male-dominated property sector. I had no life experience, so I had to manufacture my own credibility and trust.