The trial-and-error approach aims to crack the code for effective influencer marketing that will appeal to rural consumers.

The report outlines a complex landscape. While inflation and economic uncertainty continue to weigh on household sentiment, ...

PM Modi did not give rural India a miss when granting access to his social media accounts. Anita Devi from the Anantapur village of Nalanda district in Bihar also got an opportunity to post from ...

especially those working for non-English-language-media in rural areas. It says that reporting in regions that the authorities deem to be sensitive, such as Indian-administered Kashmir ...

Solar power is bringing light to remote villages across India. Rural residents, long disconnected from the grid, are increasingly using solar panels and battery banks to charge mobile phones ...

Most people in India live in the countryside so the rural economy is central to Indian life. This is very different from the UK where only one in six people lives in a rural area. Today ...

Let's explore India's evolving internet landscape and content consumption trends, and the role internet providers play in it.

Nagpur: The Local Crime Branch (LCB) of Nagpur rural police has identified two persons involved in creating communal discord by posting inflammatory content on social media. A technical ...