"We'll leave a light on for you" has been the slogan for Motel 6 since 1988, and it has helped the company create a lot of ...

Here, Business Insider looks at the slogans of every winning campaign since World War II, and asks what makes them successful.

A catch phrase or small group of words that are combined in a special way to identify a product or company Using corporate slogans to spur growth is common among America's giant companies.

Super Bowl LIX will be the first time since 2021 that the game will not feature the slogan "End Racism" stenciled on the back line of one of the end zones. Instead, Sunday's matchup between the ...