So when Sprite confirmed that its latest varieties of the lemon-lime drink—Sprite Chill and Sprite Chill Cherry Lime—were ...

Beverage marketers are keenly aware that not all product launches will succeed. Coca-Cola Spiced, which launched last year as a “permanent” addition to the Coke lineup, was discontinued before the end ...

The soda offers a cherry-lime flavor and unique cooling sensation that has won over both Sprite fans and former skeptics. Now ...

The Coca-Cola Company now boasts 30 billion-dollar brands: from classics such as Coca-Cola and Sprite to newer winners like ...

A recent addition to the Sprite roster has been such a success that it is now here to stay. A limited edition of the Coca-Cola drink Sprite has proved so popular with consumers that it has been bumped ...

Coca-Cola products are officially back in Costco food courts as of this summer, but customers are already seeing Coke ...

Social media users spotted Sprite Tropical Mix back in stores and the early 200s nostalgia starting hitting hard.

Dr Pepper launched its new Blackberry and Blackberry Zero Sugar in February ( I loved it) and fans are already obsessed. "I love the new blackberry flavor. It is the only Dr Pepper product I will be ...

According to Marketing Dive, Sprite Chill made $50 million in retail sales after just 21 weeks, making it the top-selling new Coca-Cola product of the year—so giving the drink a permanent spot was a ...