This Trident chewing gum ad features a fake new television show called "That's Not Fake," hosted by comedian Martin Mull. The Web site for the fictitious show bills itself as the go-to site for ...

A quarter ago, it was expected that this maker of Oreo cookies, Cadbury chocolate and Trident gum would post earnings of $0.85 per share when it actually produced earnings of $0.99, delivering a ...