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Meta Platforms Inc (NASDAQ: META) could potentially generate over $10 billion in annual ad revenue from its WhatsApp ...
The cofounders of WhatsApp resisted ads in the app for years, including after the company was acquired by Meta for $22 ...
Meta Platforms Inc., the owner of Facebook and Instagram, is pushing deeper into AI-generated advertisements in a bid to make it cheaper and simpler for marketers to craft their messages.
WhatsApp, long considered a sanctuary from ads, is now showing promotions in its Updates tab. Meta’s announcement brings status ads, channel promotions and paid subscriptions to the app. Private chats ...
Key Takeaways Shares of Meta Platforms got a boost Monday as the tech giant announced plans to introduce paid advertising to ...