Featured pricing is subject to change. Today is the kickoff to the Walmart Beauty Event, and Olaplex is on sale. Starting on April 18, Walmart is hosting hundreds of its popular Rollbacks ...

Olaplex has gotten torched over the last six months - since October 2024, its stock price has dropped 45.5% to $1.14 per ...

The end of an earnings season can be a great time to discover new stocks and assess how companies are handling the current ...

Now through April 28, the Walmart Beauty Event offers price-conscious shoppers the ability to score premium beauty items for ...

Olaplex may be the first bond builder on the market, but it's no longer the only option — nowadays, there are many other bond builders to choose from, each with its own unique benefits.

Let’s admit it, we’ve all ogled over the stellar results that Olaplex promises, but let’s face it, our wallets might not always agree with the price tag. Fortunately, the beauty world has heard our ...

CMO Katie Gohman explains how talent like “Bridgerton” star Nicola Coughlan is key to connecting with both salon pros and ...

Beauty Event kicks off today, April 18 and will run through Saturday, May 31, offering shoppers ample time to take advantage of some incredible deals on all the best name brands. We’re talking more ...

Once a salon-only product, Olaplex has expanded beyond peer-to-peer Facebook groups and into more upper-funnel and ...

The American hurdler discusses her hair journey, what self-care means to her, and starring in Olaplex's new hair campaign.