As the TV upfront market looms ever closer, the unknowns of brands’ ability to make long-term media commitments become ...

Ad Age’s ranking of the best brand TikToks of the past month includes celebrity-driven moments and new product news.

Ford is touting its vast U.S. manufacturing footprint while offering customers a new discount in a campaign that debuts just as steep auto tariffs begin to take effect on imports.

It’s one thing to hear that “you’ll figure it out,” but it’s another to get practical advice from someone who actually has. A ...

Nielsen's new patent suit covers use of mobile phones to measure out-of-home viewing, an approach VideoAmp recently launched.

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll down to watch them all.) ...

Standing outside DEI's frame gave Southwest Asian and North African creators a clear view of how to create true change.

According to the Project Yellow Light study, commissioned by Suzy Market Research, 41% of drivers 18-24 admit to routinely clicking on notifications from social media while driving, and 27% drive with ...

Leading Women Argentina, in association with Adlatina, has brought together standout players in the Argentine communications and marketing industry. Ad Age welcomes this outstanding 2025 group of ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago ...