Southwest Airlines gives update on assigned seating timeline
Southwest Airlines plans to introduce assigned seating in 2026
Sales for assigned seats are expected to begin in the second half of 2025, and the first flights with the new model will operate in the first half of 2026.
Southwest Airlines says it will introduce assigned seats and premium perks in 2026
Southwest Airlines executives have unveiled their vision for turning the carrier into an airline that gives passengers assigned seats, charges them extra for more legroom and offers red-eye flights but bags still fly free.
Southwest Airlines assigned seating: When it starts and who can get it
It's the end of Southwest Airlines' open seating era. Customers will be able to get assigned seats and and pay for extra legroom. Here's what to know.
A look inside Southwest Airlines' newly-designed planes taking flight in 2026
From the outside, the new Southwest Airlines 737 MAX Jet looks like all the others. But inside is where passengers will notice some major changes.
Southwest Airlines to launch assigned seating, premium cabin in 2025
Southwest Airlines on Thursday unveiled the first details of its plans to begin assigning seats, update its boarding process and add “premium” extra-legroom seats on its planes. The airline released a first look at the changes in a statement ahead of an investor day.
Southwest Airlines will begin selling assigned seats in 2025
The carrier said it expects to start selling tickets with seat assignments in the second half of 2025, with the first of those flights operating in the first half of 2026, according to a news release. Southwest found that the model is something 80% of its customers want, along with 86% who opt to fly other airlines.
Southwest Airlines new seating initiative to take off in 2026
The Dallas-based carrier hopes to return to profitability with its new assigned seating model and a handful of new red-eye flights.
Southwest Airlines gives update on assigned seating timeline at investors event
Assigned seating for passengers flying with Southwest Airlines will begin in the “first half of 2026,” the airline announced. Southwest, however, will start booking those assigned seats in the second half of 2025,
After 53 Years, Southwest Airlines Just Announced Some Big Changes, and It's Kind of Heartbreaking
One of the signature parts of the Southwest Airlines experience has long been the idea that boarding position mattered a lot ...
Southwest Airlines and City of San Antonio are battling it out in court
SAN ANTONIO — Southwest Airlines is escalating its impasse with San Antonio over what it calls “fundamentally flawed” airport ...
Southwest Airlines Lays Out Overhaul, and Stock Gains
The move, including service enhancements and share buybacks, came after the hedge fund Elliott Management called for cost ...
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Southwest Airlines unveils major changes as budget airlines lose value
In an attempt to boost profits, Southwest Airlines is adding premium and assigned seating and overnight flights.
Big changes: Southwest Airlines elite status will soon be more important for frequent flyers
Southwest will add seat selection and premium seats to its planes in 2026. This makes Southwest A-List and A-List Preferred ...
The National Observer: Salaries are taking another turn; Southwest Airlines eyes big changes
BY THE NUMBERS: Wage growth suffered a steep drop from more than 9% in 2022 to a 3.1% low in May 2024, according to Indeed ...
DOT ranks most and least reliable US airlines during peak summer travel
The Department of Transportation released a new report about cancelations and on-time arrivals at major U.S. airlines during ...
Southwest Airlines (LUV) Receives a Buy from Seaport Global
Seaport Global analyst Daniel Mckenzie maintained a Buy rating on Southwest Airlines (LUV – Research Report) today and set a price target ...