Rating what Super Bowl ads have been the greatest in history is a bit like the Oscars. Services like Ad Meter gauge what is popular at the time, but as history has shown, like the Oscars, what becomes ...

Super Bowl airtime doesn’t come cheap. In fact, this year companies spent $8 million for 30 seconds of screen time at a Super ...

The halftime show is expected to feature some surprise guests, including a performance with SZA. The show will also include a tribute to the late Luther Vandross, who is an R&B singer, songwriter and ...

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

Each Super Bowl impacts viewers, TV networks, announcers, head coaches, players, marketers, host city, halftime performers, ...