AI is focusing on deeper insights for sustainable growth and long-term value, from predictive performance modeling to ...

Nexad, a new adtech startup building a network for AI-native advertising, secured a seed investment round.

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

The engineering giant could be sold to a Dubai-based firm - but London is noticing the threat from losing control of significant industries.

In a world that moves at the speed of social, even print ads need to be timely and topical to catch people’s attention. Back ...

So, let's dive in. Here (in no particular order, as usual) are 12 of the best ads of the decade so far, as selected by ad ...

The fourth beaten-down stock with an apparent price dislocation that I bought during Wall Street's historic volatility is cloud edge platform Fastly ( FSLY -7.24%). Even though Fastly's growth rate in ...

The University of Pittsburgh at Bradford has received five awards in the 2024 Collegiate Advertising Awards program, which ...

Industry leaders weigh in on how brands can help shape pop culture again through innovative storytelling and a balanced ...

A place to unwind after work, entertain friends, and catch up with our loved ones over an evening meal, the perfect scheme ...

In performance marketing, it’s rare to launch a campaign with minimal optimization and still walk away with impressive ...

Analysts say ad margins run as high as 95%, making it one of the most profitable verticals, reports Financial Express.