Advertisers impacted by trade tariffs will spend more on ROI-assured advertising ... that follow a Cost Per Converted User (CPCU) model. “Say, we have put up an ad, I don’t know if it will ...

U.K. factories export cars such as Nissan’s Qashqai and Juke, BMW Mini, and Toyota Corolla, as well as Land Rover and Jaguar models. Advertising “The industry is already facing multiple ...

Ice Heggedal, marketing acquisition team lead at Usercentrics, began her presentation with the story of how she went from just being a performance marketeer, to becoming a privacy-led marketeer. In ...