From must-know American heritage brands to the festival's official fashion partners, these standout styles are destined for the desert.

Men’s Journal aims to feature only the best ... you can count on your Ariat cowboy boots for many seasons. Besides the stylish design, shoppers stand by these Ariat boots for their quality ...

While it’s likely that most men already own a pair of casual boots like Chelsea boots, the cowboy boot is currently catching our attention. Just in time for the Western trend, Ariat slashed $160 ...

Fall “Head Over Boots” for this pair by Ariat. Based out of California, the brand has over three decades of experience creating quality Western products that stand the test of time.