Last year, four beauty brands—e.l.f., Dove, NYX, and CeraVe—all advertised in the Super Bowl. It was an unprecedented number, ...

KEY TAKEAWAYS E.l.f. Beauty shares sank in intraday trading Friday, a day after the cosmetics retailer lowered its outlook for its fiscal full year following soft sales in January.The retailer said it ...

Shares of cosmetics company e.l.f. Beauty (NYSE: ELF) were crushed on Friday after the company reported financial results for ...

ELF stock was on tear from 2022 until the middle of last year. Friday's drop extends its decline from its June peak to about ...

Michelle Rostamian is a Los Angeles-based beauty and wellness contributor with over 10 years of experience in the industry.

With awards season just kicking off, the Critics’ Choice Awards 2025 set a high bar for beauty inspiration, proving once ...

Welcome to Internet Famous, a monthly series in which we ask our Instagram followers to vote on a viral beauty product that's ...

She also dishes on U Beauty’s first fragrance, Proem.

Just in time for Valentine’s Day, LookFantastic have released the most gorgeous box – filled with treats you or your bestie ...

The House of Balmain Beauty has announced the launch of its newest addition to its fragrances: "Rouge De Balmain.

There is no denying the market did not like e.l.f. Beauty's (ELF) fiscal third-quarter earnings report. Despite reporting higher sales and growing market share, ELF stock plunged as profits missed ...

With awards season just kicking off, the Critics’ Choice Awards 2025 set a high bar for beauty inspiration, proving once ...