Coca-Cola used AI to recreate its famous ‘Holidays Are Coming’ ad at a tenth of what it would have cost previously.

Love them or hate them, these advertising campaigns all delivered major boosts to profits, and in some cases changed the ...

Kantar, the world’s leading marketing data and analytics company today reveals the winners of its annual Creative Effectiveness Awards, showcasing the most ...

His comment followed the brand’s AI-powered Christmas commercial ... Don't miss: Why are consumers upset with Coca-Cola’s AI-generated remake of its holiday ad? “We generally want to ...

Such was the scale of the original campaign that in 2014 Coke claimed its Share a Coke ads had been seen by 94 ... in different forms has been a focus for Coca-Cola over recent years. For example, ...

At Adobe Summit, Coca-Cola CEO James Quincey shares his vision of a Minority ... The next stage in the firm’s gen AI journey was video, something it made use of in its most recent Christmas advert, ...

EXCLUSIVE: Hoping to find a seam as an AI-powered next-gen entertainment studio and management company, GRAiL has been ...

The Coca-Cola Company is clearly leveraging its sheer size and reach. With its name, colors, and trademarked logo now regularly emblazoned on everything from Christmas ornaments to toys to home ...

"You're going to see small teams doing amazing things over the next few years," Secret Level CEO Eric Shamlin said.

Read the latest crime and court news from Kildare and the surrounding areas, Co Leinster Please allow ads as they help fund ...