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Coca-Cola’s clever new ad uses its logo in a refreshingly old-school way
How often is Coke mentioned in some of the most famous works of literature? Now you can see. A new ad from the Coca-Cola Co.
Coca-Cola makes brillaint use of its logo in new 'literary' ad – and it's an instant classic
The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...
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Coca-Cola's new 'literary' ad is an instant classic
Cola's latest campaign can't help but bring to mind the phrase, 'if you've got it, flaunt it'. The brand's ingenious new ...
Coca-Cola’s ‘Classic’ campaign goes quiet while the rest of marketing gets louder
A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter ...
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Coca-Cola and WPP hit AI gold with new ‘classic’ campaign
AI has been put to good use in this new global campaign for Coca-Cola from WPP Open X and VML New York, which celebrates the ...
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11 Vintage Coca-Cola Memorabilia That Are Now Collectible Treasures
Featuring a reverse glass front panel, this sign glows with classic Coca-Cola charm ... with the iconic Coca-Cola script logo in the background, it’s the visual representation of the brand ...
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Coca-Cola to revive ‘legendary’ bottles 12 years after being discontinued in the UK
The launch offered a classic bottle of Coca-Cola with the customer's name on the logo where the name usually is printed. On May 1, the new and improved launch will offer even more names to choose ...