Coca-Cola has a plastic problem. Oceana’s report projects The Coca-Cola Company’s plastic use will exceed 9.1 billion pounds (4.1 million metric tons) per year by 2030 if the company does not change ...

Not exactly the result Larson was looking for as his bid for a second try at the Indy 500/Coca-Cola 600 double ramps up.

Leigh Greenwood, MD at Evergreen PR applies Dr Robert Cialdini’s research on influence to everyday PR practices to help yield ...

And former BBC journalist Laura Trevelyan said she learned after records of Britain’s Slave Compensation Commission were put ...

Ah, the tech world—where the plot twists rival a season finale of *Game of Thrones*. This week, we've got robots trying (and failing) to outpace humans, a genetic testing company spiraling into ...

We've been debating recently the difference between rebrand vs brand refresh. Perhaps, we can now add a new term to muddy the ...

Coca-Cola's update of the visual identity for its Bodyarmor energy drink feels like more than a mere refresh, but it isn't ...

A Colorado man has been sentenced to life in prison without the possibility of parole for the murder of his wife after ...

The challenger sports drink brand tells The Drum that it is doubling down on what’s working as it refreshes everything from ...

THE HAGUE, Netherlands (AP) — A portrait of a young Palestinian boy who lost both arms as a result of an Israeli attack in ...

The sports drink's simplified package design aimed to showcase the drink's ingredients, differentiating the brand on store ...