In the world of soft drinks, the Coca-Cola name holds so much sway and global recognition that it’s hard to imagine what life ...

The lines are often super long at the brand activation tents at the Coachella Valley Music and Arts Festivals. Here's which ...

Amid the rise of generative and agentic AI, executives must master prompt-crafting to optimise their marketing and sales ...

In John Grant’s book After Image: Mind-altering marketing, he calls this a branded concept. Personally, I prefer to call it a ...

It's common knowledge that fizzy drinks are laden with sugar and linked to serious health risks such as diabetes and cancer. So how does Coca-Cola, the world’s leading soft drink manufacturer ...

A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter move arrives at a noisy time. Coca-Cola classics in literature / Coca ...

Ads from Coca-Cola, Deliveroo, Desperados and bread brand Freya’s take the top spots in the print/outdoor, TV, digital/social, and LINK AI-tested categories respectively. The winners are determined by ...

ICKIMINAJ is No. 1 on Billboard’s 25 Best Female Rappers Of All Time list! Who else but the Queen of Rap? From her game-changing verse on “Monster” to rewriting the playbook for female ...

In 1925, shares of Coca-Cola sold for $153.625, according to Coca-Cola’s historical reporting. Even then, it paid a dividend of $7 per share. As of this writing, Coca-Cola trades at around $70 ...

Lafayette College wrapping up hosting the 22nd Annual Abarta Coca-Cola Collegiate Invitational ... Here on 14 DiNapoli's putt for par lips out and he'd finish 8-over tied for 38th at plus-7.

For those unfamiliar, "The Double" consists of competing in the Indianapolis 500 at Indianapolis Motor Speedway and the Coca-Cola 600 at Charlotte Motor Speedway on the same day. The Indy 500 is ...