Coca-Cola’s European CMO Javier Meza told Marketing Week, “We didn’t start by saying: ‘OK, we need to do this with AI'. The brief was, we want to bring Holidays Are Coming into the present ...

Coca-Cola Southwest Beverages has partnered with DFW Airport to install four smart recycling bins powered by SmartSort ...

Coca-Cola leads the Dow with its 17% rise this year, and unlike its peers it hit a fresh all-time high earlier this month. The beverage giant is a Dividend King, boosting its payouts for 63 ...