Meet man who secured placement package of whopping Rs 1.03 crore per annum, not from IIT, IIM, NIT; he is from ...

Competitive advertising can be a powerful engagement tool, but it also risks making a brand look reactive rather than original. Upputuru believes that the 'Anytime is Pepsi Time' response to Coca-Cola ...

Pepsi is mounting an aggressive campaign to revive its struggling soda business as flagship cola sales fall behind Dr Pepper and overall beverage market share declines.