This article explores how businesses can leverage QR codes and augmented reality to enhance direct mail marketing campaigns.

Industry leaders at the ET CX Annual Symposium 2025, panel explored the first principles of customer lifecycle management, ...

Market. The Digital Experience Platform (DXP) Market is witnessing substantial growth as organizations across industries ...

Totem co-founder and CEO Carter Fowler explains how his company has racked up more than 150 million organic views in less than two years.

Authentic advocacy is everything, and generating it starts with internal operations and authentic brand building.

Here's how business leaders can use direct mail to drive stronger results with less waste. Refine Targeting With Better Data.

Discover 8 proven strategies to drive customer retention in 2025—from AI and personalization to loyalty and lifecycle ...

In this edition of “Ask the Board,” we feature Tim Vogel, CEO and Founder of Scenthound, a membership-based grooming ...

Close the loop with care. Deborah Bearden trains associates to respond meaningfully to customer feedback—no generic templates ...

IN today's fast-evolving digital environment, customer expectations are rising as fast as technological capabilities. Adobe, ...

The artificial intelligence (AI) job market is poised for rapid growth, with new data highlighting strong demand across ...

Bhavik Bhandari, Chief Sales and Marketing Officer, Ashwin Sheth Group, shares how the realty major customises communication ...