Don Julio’s parent company Diageo is asserting its position in the tequila category by putting its foot on the gas pedal via ...

Available in limited quantities worldwide, Tequila Don Julio 194구 (구 pronounced "Gou") is a special edition bottle celebrating the brand's deep roots in nightlife and music culture ATOTONILCO ...

Don Julio is one of the premier names in the tequila industry. Even as a household name in this field, Don Julio proved that it was still keen to push the envelope in tequila production when it ...

As one of the top DJs in the world, Peggy Gou knows her way around a hit remix or two, but now the artist is putting her own spin on a different category, with a new partnership with Tequila Don ...

Read our privacy notice. Global DJ and fashion icon Peggy Gou has teamed up with tequila brand Don Julio 1942 to create a limited-edition collector’s bottle – and kicked off the partnership in ...

Released today, the Don Julio 194구 is a limited-edition bottle of the brand’s premium 1942 expression, with new artwork designed in collaboration with Gou. Inspired by her Korean heritage and ...