Meanwhile, the market share of Coca-Cola in Russia plummeted from 20% to 4.8%, Fanta from 3.1% to 0.2%, and Sprite from 1.7% to 0%. Multon Partners reported a 4% revenue increase in 2023 compared ...

Coca-Cola soft drink brand Fanta is looking to mobile gaming to help target multicultural teens and drive brand preference in the competitive soda market. Coca-Cola launched a global campaign for ...