Nearly half of Gen Z runs out of money each month, and less than a quarter consider themselves financially stable, according ...

The meaning of luxury is undergoing a radical reinvention. No longer defined by maximalist opulence or logo-heavy stat ...

A seemingly innocuous photo of a group of young women has ignited a spirited debate across social media platforms. Shared widely on X, formerly known as Twitter, the image depicts several Gen Z women ...

Gracie Abrams appears to have sparked a bandana revival at Glastonbury, turning it into Gen Z's hottest festival trend.

An editor asked celebrity stylists Danielle O’Connell and Alix Gropper what summer styles Gen Z is skipping and the 2025 ...

Market figures show that younger, legal-drinking-aged Gen Z consumers are turning away from alcohol more and more. “It ...

When Noor Hasan was a teen shopper, she was highly influenced by trends and bought a lot of cheap clothes from fast-fashion ...

In an era where fashion trends cycle through decades like a well-curated playlist, Gen Z has carved out a style that's both a ...

Ivan Vicente, a content creator who shared his “WW3 fit,” sees the viral TikTok trend as a way to broach bigger, weightier ...

The early 2000s called, and Millennials are answering with a wardrobe throwback that's tighter, shinier, and more unapologetically glamorous than ever. Enter the return of the bandage dress: the ...

Five fresh fashion college graduates from across the country share their views and hopes for the fashion industry ...

Gen Z's purchase funnel begins not in stores but on social feeds - first they explore, then wishlist, seek peer validation, ...