Don’t tell anyone, but we have a soft spot for brainy but hilarious humor. When you take genuinely funny content and then add ...

Science is serious business—until it’s not. These funny memes show that even the most brilliant scientific minds can have a little fun with their work. Whether you’re a full-on lab coat or ...

Starting the New Year with some chemistry—literally! As someone who’s always loved science but barely squeaked by in high school biology (mitochondria is the powerhouse of the cell, and that ...

LIZ LOPATTO: Maybe the easiest way of describing this is to say that it’s like a digital stock that tracks how popular a meme is. So unlike something like Bitcoin, this isn’t really about technical ...

Memes that zoom in on a subject—whether it’s a close-up of a face or an absurd object—tend to get more engagement. People scrolling through feeds are drawn in by the immediacy of a close-up.

The 'It's gonna be May' meme is back: What it means and why it's all over social media 'I knew one day they're going to invent this thing called memes,' Justin Timberlake joked while on YouTube ...

It’s the same phenomenon that’s driving Nazi memes to the top of fringe message boards. “Fundamentally, we’re all driven to be part of groups,” Guadagno explains.

Treating memes like genes tells us which are likely to spread The internet, of course, was barely in its infancy when Richard Dawkins, a British evolutionary biologist, coined the term "meme" back ...

It’s the memes that fall right in the middle of these two extremes that hit me the hardest. They’re delightful and absurd and endlessly browsable. All you have to do is pick a meme format and ...

These science memes, however, are tongue-in-cheek and make a point. It’s good to poke fun at science — attaching it to popular culture will contribute to its very survival.