Researchers isolated one kind of cone in the eye and aimed lasers at it to allow subjects to see a super vibrant teal shade ...

Scientists have created a new platform called 'Oz' that uses laser light to control up to 1,000 photoreceptors in the eye at once. Using Oz, the researchers showed people images, videos and a new, ...

"It is not a new color," John Barbur, a professor of optics and visual science at City St George's, University of London, ...

The color “olo” can’t be found on a Pantone color chart. It can be experienced only in a cramped 9-by-13 room in Northern ...

Researchers have found a new color, named olo, by firing laser pulses into their eyes; Stuart Semple has recreated the hue he ...

Researchers from the University of California, Berkeley have announced the discovery of a color never before seen by the ...

A group of scientists claimed they discovered a new color, but it can only be seen by getting shot in the eye with a laser.

Scientists in California claim to have discovered a new jaw-dropping color no human has ever seen before. The catch? You have ...