Google's use of AI to combat harmful ads has resulted in the suspension 39.2 million fraudulent accounts.

CPCs are rising – but how fast? Compare ad cost inflation to consumer price index and see what it means for your ad strategy.

While stressing that it was not asleep at the switch in past years, Google reports that it deployed more than 50 enhanced LLMs to help enforce its ad policy in 2024. Some 97 percent of Google's ...

Leading the list of policy violations were ads related to financial services, followed by trademark infringements, abuse of ...

AI is focusing on deeper insights for sustainable growth and long-term value, from predictive performance modeling to ...

Researchers have been studying ways to leverage AI and machine learning algorithms in order to make sense of animal sounds ...

If you suspect that you're phone is eavesdropping on your conversations there is a simple test to do to discover the truth.

“None of the information collected in Workspace for Education services is ever used for targeted advertising ... of learning ...

At Google Cloud’s Next ‘25 conference, the tech giant will lay out innovations that speak to how brands and agencies can use artificial intelligence.

A screenshot of the Google Learning Light Experiment. Understanding how to control light is one of the more complex parts of ...

Google Ads is a powerful platform – but not without its headaches. Here’s why advertisers are frustrated and what needs to change.

The Future of Paid Advertising Has Arrived In 2025, the pay-per-click (PPC) advertising landscape looks nothing like it did just a few years ago. Artificial intelligence (AI) has become the backbone ...