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Luxury brands must adapt to Gen Z's growing influence by offering affordable luxury and creative partnerships, industry experts say, ...
LVMH just delivered a blow to investors in first quarter, reporting a 3% organic revenue decline, including a 5% drop in its ...
Brands or products associated with luxury of any kind can benefit from increasing affluence around the world. Still, brands that become too accessible are less appealing to super rich buyers.
It was already challenged, hurt by the slowdown of luxury sales in China, a recession in Germany and an aging Japanese population. Now, with the huge U.S. market facing uncertainty, no brands ...
It’s a method that sees brands offer users two different versions of their website or app before getting them to select the best-performing one. Very few luxury businesses, though, apply testing ...