I've been testing new launches from Fenty Beauty, Rare Beauty, Maybelline, Haus Labs, and more—and after weeks (and in some cases months) of trying, these are the best new launches worth your money.

Both Amazon and Walmart are running major beauty sales right now. You can score makeup, skincare, and beauty devices all on ...

After Lancôme launched its Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm, the buildable, lipstick-balm hybrid promptly ...

Nicola Peltz Beckham on her new partnership with Isdin, the importance of SPF, and the beauty products she swears by.

This allows for quick and easy touchups that'll save you time, so you'll never leave home without it. Amazon Promising review ...

The model showed off her figure while celebrating the two-year anniversary of her brand, YSE Beauty, at Nobu Los Cabos resort ...

Cue Rimmel’s Lasting Finish Extreme Lipstick in Heather Shimmer, a creamy, soft plum-mauve hue with a hint of shimmer that ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Many a trendy lip balm has found its way into our bags, promising hydration and a hint of color. But let’s be honest, most of ...

The bold, shimmering makeup of "Euphoria" is just as iconic as the show itself. But for Donni Davy, the makeup artist behind ...

The LVMH-owned brand reveals how its 49-year-old product transformed from a nipple tint to one of the beauty industry’s most ...